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Construction Industry Knowledge
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Podcast
Peter Sumpton
Sep 15, 2023
12 min read
Construction Industry Knowledge
3 steps to implementing a basic integrated marketing plan
Download the ebook + worksheets - 3 Steps to Implementing a Basic Integrated Marketing Plan - 1 in a series of 9 ebooks. In today's...
Peter Sumpton
Jun 19, 2023
5 min read
Construction Industry Knowledge
The Critical Work of a Marketer within Construction Technology
It could be said that all work done by marketing is critical, it could be said but we won’t here as this isn’t true. Not because all work...
Peter Sumpton
Jan 15, 2023
3 min read
Marketing Theory
Market Segmentation - How to Use A Meaningful Actionable Grid
Download an editable version of the Meaningful-Actionable Grid here The Meaningful-Actionable Grid is a tool used to identify and...
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